TY - BOOK AU - Raghavan, Narasimhan TI - Building India’s Upstarts: A Bootstrapped Entrepreneur’s Playbook for Success SN - 9780143479871 PY - 2026/// CY - New Delhi PB - Penguin Business KW - C-02:Entrepreneurship N1 - Order number 402-1819157-7157132; Entrepreneurship; Indian entrepreneurship; Startups; Bootstrapping; Business development; Small business; Business growth; Sustainable business; Profitable businesses; Financial management; Cash flow; Business strategy; Innovation; Operational excellence; Customer development; Scaling businesses; Entrepreneurial success; Indian businesses; Business leadership; Growth strategy N2 - This practical guide explores how entrepreneurs can build sustainable and profitable businesses in India without relying heavily on venture capital. Drawing on Narasimhan Raghavan’s own entrepreneurial experience, the book presents the “Upstart Model,” emphasizing financial discipline, positive cash flow, customer understanding, operational excellence, incremental innovation, and sustainable growth ER -