APA
Davis Dyer D. O., . (2004). Rising Tide: Lessons from 165 years of Brand Building at Procter and Gamble. : Harvard Business School Press.
Chicago
Davis Dyer Dalzell Olegario, . 2004. Rising Tide: Lessons from 165 years of Brand Building at Procter and Gamble. : Harvard Business School Press.
Harvard
Davis Dyer D. O., . (2004). Rising Tide: Lessons from 165 years of Brand Building at Procter and Gamble. : Harvard Business School Press.
MLA
Davis Dyer Dalzell Olegario, . Rising Tide: Lessons from 165 years of Brand Building at Procter and Gamble. : Harvard Business School Press. 2004.
